Featured work
Lead Product Designer · Berlin, Germany · Jun 2022 – Present
Designing AI-orchestrated internal workflows and complex logistics tools that streamline global operations for freight managers across the EU and Asia.
Product Design
Spearheaded the end-to-end UX redesign of a core analytics engine feature, driving a 2.2x increase in enterprise value creation through cross-functional validation.
Design System
Architected and scaled an enterprise-wide design system from the ground up, reducing engineering handoff and front-end development time by 40%.
View Project →Additional selected work
B2B SaaS · Product Design
Led the design efforts for ScaleXP software experience — defining design principles, user journeys, high-fidelity prototypes, and a component library while establishing the company's design function.
View Project →Web3 Crypto App · Product Design
Led the redesign of the crypto app, focusing on intuitive Web3 wallet flows for cryptocurrency transactions and wallet management.
View Project →Enterprise Cloud Security · UX Design
Worked with the Berlin design team to establish the value proposition and shape the Vulnerability Scanner experience — a new product offering to improve software security hygiene for enterprise cloud.
Legacy · UX Design
Designed the OS experience for voice assistant device WooHoo from scratch and built a voice flow builder platform for enterprise custom apps.
View Project →Legacy · Design Cofounder
Oversaw a team of 6 and managed the entire design process for each client, delivering seamless product-building experiences.